Tag Archive "public-relations"

PR Going According to Plan?

Think carefully! You're a department, division or subsidiary manager for a business, non-profit or association and you really need to achieve your operating objectives. But ...

Managerial Survival Key

For business, non-profit or association managers like yourself, survival pretty much depends on whether you achieve, or fail to achieve your department, division or subsidiary ...

Why Do You Want PR?

To get someone's name in the newspaper or a product mention on a radio talk show? If that's all you expect, fine. But that response ...

PR: Time For a New Playbook?

When your public relations results pretty much depend on whether your news item gets used in a newspaper column or on a radio talk show, ...

How to Get Some of Paris Hilton's TV Time

When your book is mentioned on television, sales go up. Immediately people start looking in book stores and on the internet to find out how ...

Managers, Have You Been Shortchanged?

You have been if you're a business, non-profit or association manager whose public relations budget is focused largely on nifty brochures, column mentions and broadcast ...

Managers, Got a Grip on Your PR?

What are you trying to do with your business, non-profit or association public relations program? Get a little publicity for a service or product? Or, ...

Media Exposure Validates And Legitimizes Your Business

Although repetition is extremely important, there are times when advertising can help bring you a fast response. If you're having a fire sale, you want ...

Effective Public Relations: Why Did Bec And Lleyton Do It At 3:15AM?

If you are in Australia at the moment, it is hard to miss the engagement news of superstar couple, tennis ace Lleyton Hewitt and TV ...

Cultivating Positive Media Relationships

Some people think that publicity is all about paparazzi snapping photos of celebs and intruding into their private lives — or as Woodward and Bernstein ...

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